|About the Book|
Let’s face it. Some people just have the “it factor”. No matter where they’re speaking or who they’re speaking in front of, they know how to inspire us, make us laugh, and, most important, move us to action.Have you ever wondered how do they doMoreLet’s face it. Some people just have the “it factor”. No matter where they’re speaking or who they’re speaking in front of, they know how to inspire us, make us laugh, and, most important, move us to action.Have you ever wondered how do they do that? I most certainly have.So, about 11 years ago, or so, I sat out to learn the exact ingredients of their…secret sauce. I studied over 310 presidential speeches, TED talks, and keynote addresses by well known leaders and motivational speakers.Well, here’s what I learned: there is a secret ingredient in their secret sauce. It’s called preparation.Ah, but it’s not just any type of preparation. It is carefully thought out and strategic preparation.It turns out that great speakers and presenters won’t deliver a talk or presentation until they• understand the problems their audiences are concerned with• know which conversations that are going on in audience members’ heads• when and how to infuse their brand personality into their talks or presentationsAnd, these are just the tip of the iceberg.What I’ve done with No Fear Public Speaking: The Beginner’s Guide to Presenting Like A Boss is demystify the preparation process of world class speakers and package it in an easy to understand book. More importantly, I’ve included some of the exact, little known preparation techniques and strategies that are used by the best speakers and presenters.Yeah, see, they do things just a little bit different from the rest. Well, for example, they• Avoid the word should• Use a simple, yet profound technique for getting their message down to its core essence• Know how to gain instant credibility using a 15-second strategy• Understand how to get any audience to immediately understand their new product or idea. Yep, even if it is as complicated as the Chinese alphabet.• Never use this one word when opening presentations• Know exactly what audience members are concerned with• Know how to memorize a long presentation with ease• And, much, much moreWell, so will you.You are literally just a click away from learning the preparation methods of the world’s greatest speakers and presenters. And once you place a few of these strategies and techniques into action, you will find your public speaking stock rising.